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Gateway X is launching soon...come help us build the future of DTC!

Gateway X is a venture studio and holding company founded by Jesse Pujji. We build and launch companies from scratch. Each company has a unique insight and we are building both B2C and B2B companies. Our purpose is to help people learn, grow and be the best versions of themselves through the journey of entrepreneurship. We value being fast, data-driven, customer centric and adaptable in our approach.

We are committed to building one of the most important companies in the DTC revolution. We will be a profitable, long-term organization with an extraordinary culture and several unique winning brands. Founded in 2021, Gateway X is proudly based in St. Louis, MO., and will embrace a hybrid office/remote work approach.

In 2021, we launched 3.5 companies: GrowthAssistant, Kahani and Unbloat.

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Ampush builds the growth engine for the world's most disruptive brands.  It has powered customer acquisition for brands including Uber, Dollar Shave Club, Peloton, Hulu and Birchbox.


MSA helps people discover, decide and save on subscription brands through the power of community and content.


Poophoria offers a premium line of supplement subscriptions to help smooth and regulate the digestion process, resulting in consistently A+, blue ribbon poops.


GrowthAssistant is a global staffing solution that provides trained,  full time offshore employees to handle manual tasks for campaign management, design, and reporting.

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Unbloat is an amazing new supplement designed to battle all the root causes of daily bloating. Doctor-formulated with 40 premium ingredients, unbloat helps your body fully digest foods, avoid gassy buildup, fend off abdominal pain, and beat back the swollen belly - so you can look and feel your best, and make the most of every day.

Kahani is helping to make the web mobile first by allowing Shopify store owners to have fully immersive Stories, directly on their site.


Burrow builds clever, comfortable furniture for your life and living room.


Candid empowers people to change their lives by eliminating barriers to orthodontic treatment and providing the highest standard of care through straighter teeth.

Live Tinted is a multicultural community that discusses all things beauty and culture and offers clean, vegan, and cruelty free beauty products.


Tovala is a meal service for insanely busy people. They reinvented home cooking to save you time.

Cardless helps brands provide their superfans with a credit card experience that’s fairer, smoother, and more meaningfully rewarding.


Madison Reed is a hair color company that provides the best, most luxurious hair color, made with ingredients you can feel good about.

Taekus is the next generation rewards credit cards - with automated points optimization.

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EBY / Empowered By You offers seamless panties with a purpose to empower women in business.

Redesign Health elevates healthcare companies that empower people to live their healthiest lives.


Blueland creates everyday eco-friendly cleaning products to save you money and space, without any plastic waste.

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EcoCart is a browser extension and E-commerce API that allows both businesses and customers to easily make their sales and purchases carbon-neutral


Vault Health is an at-home healthcare practice specializing in men's medicine.


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Jesse Pujji

Founder & CEO

Jesse is an entrepreneur, investor and executive whose passion is helping people learn and grow through the power of entrepreneurship. He currently serves as Founder & CEO of Kahani, a software that transforms ecommerce stores from boring websites into engaging mobile experiences.  He also serves as Founder of Gateway X and Executive Chairman of Ampush and GrowthAssistant. 

Prior to GX, Jesse co-founded and was CEO of Ampush. During his tenure, Ampush grew to over 100 Ampushers, managed over $1BN of digital media spend and partnered with brands such as Dollar Shave Club, Uber, Birchbox and Hulu. He also led efforts in two strategic acquisitions, one divestiture and raising $15M from Red Ventures.

Prior to Ampush, Jesse started his career with short stints at both Goldman Sachs and McKinsey. In 2006, Jesse graduated from The University of Pennsylvania’s Wharton School with a dual concentration in Finance and Entrepreneurship, and a second degree in Political Science.

He lives in St. Louis, MO with his wife Deepika, his son Ricky and his daughter Serena. Outside of work, you can find him traveling, playing tennis, watching Pixar movies and indulging in dark chocolate.

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